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Hot List: September 4, 2026

Posted on September 4, 2026

We’re now two days into Geneva Watch Days and the hits keep coming! Brick Scott has been hard at work, drilling down into the details of all the new releases from eleven of our brands, including Oris, Bell & Ross, and more. Read on to see the best gems he’s unearthed so far! GIRARD-PERREGAUX LAUREATO […]

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Hot List: August 28, 2026

Posted on August 28, 2026

It’s back-to-school season and class is in session! 📚 Today’s quiz is on what the hottest watches of this week are! If you’re not sure, just take a peek at Scott’s answers, and you’ll see they’re everything from Glashütte Original to Omega, Norqain, and more! Pull up a chair to a desk that’s too small […]

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Hot List: August 21, 2026

Posted on August 21, 2026

To buy or not to buy. That is the question. In Scottspeare’s humble opinion, the answer is to always buy! Especially when it comes to this week’s hottest watches. A Chopard, an IWC, my kingdom for a Seiko! ✍🏼 CHOPARD MILLE MIGLIA All the world’s a stage, and all the men and women merely timekeepers. […]

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Hot List: August 14, 2026

Posted on August 14, 2026

Last year, our dear Ben was gifted a cake in the shape of a watch for his birthday. This year, we figured we would give him a picture of a watch on a picture of a cake! Nothing but the best for the best! And speaking of the best, here are the hottest watches of […]

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Hot List: August 7, 2026

Posted on August 7, 2026

Scurrying through the Pico-Robertson neighborhood, Scottothy is on a mission to find you the hottest watches of the week. 🦝 This week, he’s got some real treats from Glashütte Original, Angelus, Omega, and more! Drop by Feldmar this Saturday for our Horology Hour event, and you might just spot him! 👀 GLASHÜTTE ORIGINAL SEAQ Making […]

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Hot List: July 31, 2026

Posted on July 31, 2026

Why worry about finding a seat to watch a certain film in 70mm IMAX when you could sit back and enjoy some seriously 🔥 hot 🔥 watches, ranging from 36mm to 45mm and everything in between? Grab a slushie, fight through the brain freeze, and check out what our fearless director, Scott, has in frame […]

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Hot List: July 24, 2026

Posted on July 24, 2026

While school is out and the Swiss are on vacation, Scott is heading to Le Tour de Feldmar. In his tour of le grande boutique, he’s found the best of the best, the King(s) of the Showcases for you this week. So strap into those pedals and stay hydrated while you enjoy everything from Parmigiani […]

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Hot List: July 17, 2026

Posted on July 17, 2026

This is… FELDMAR’s 300th Hot List! Our very own King Scottonidas has come back from battle (aka running a watch store with 50+ brands) and is celebrating this miraculous feat of (nearly) 300 straight weeks of the Hot List with — you guessed it — a slew of enough hot watches to block out the […]

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Hot List: July 10, 2026

Posted on July 10, 2026

Our very own Anti-Hero, Scott, was spotted in New York this past weekend for some sort of wedding…event…thing. We’re not totally sure what it was all about, but what we do know All Too Well is that he’s got some sweet watches to share with us! Grab your favorite Cardigan and enjoy this week’s Hot […]

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Spotlight On: Bremont Altitude MBI

Posted on July 8, 2026

In the world of luxury watches, exclusivity is often measured by production numbers. Limited editions may be restricted to a few hundred pieces, while special collaborations can command years-long waiting lists. But Bremont created something even more exclusive: A watch that is not for sale. Known as the MBI, this remarkable timepiece is reserved exclusively […]

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Iconic BVLGARI: Where Art & Engineering Meet

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Some brands focus on utility and others embrace artistry. BVLGARI’s relationship with art in all its forms is integral to the brand. Whether blending Italian styles into Swiss watchmaking or merging iconic symbols into unique designs, BVLGARI consistently creates exceptional and innovative timepieces. OCTO ROMA The signature round-octagonal case of the Octo Roma is inspired […]

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Hot List: July 3, 2026

Posted on July 3, 2026

UNCLE SCOTT WANTS YOU …to check out all the sweet watches he’s got cooked up for you this week. So, cue the fireworks, enjoy a hot dog (or a few), reminisce on the last 250 years, and enjoy America’s Feldmar’s Finest. *eagle screech* 🦅 BELL & ROSS BR-X3 As we all know, Bell & Ross […]

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Hot List: June 26, 2026

Posted on June 26, 2026

If we had a nickel for every time Scott’s face has appeared on a Ferris wheel, we’d have two nickels. Which isn’t a lot, but it’s weird that it’s happened twice. This week, his “peerless” visage popped up on the Santa Monica pier which can only mean one thing: six more weeks of summer! 🌞 […]

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Hot List: June 19, 2026

Posted on June 19, 2026

Lucky for us, Feldmar’s Midsommar celebrations don’t include any ritualistic sacrifices, only showing off the hottest watches. 🔥 Our very own May Queen, Scott, has graced us with an excellent bunch this week! So dust off those flower crowns, brew yourself some tea, and feast on this week’s Hot List. ULYSSE NARDIN FREAK X We’re […]

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A NORQAIN That Captures A Memory

Posted on June 16, 2026

Every watch has a story. But only some can tell your story. This summer, if you’re searching for a piece that endures, a NORQAIN timepiece offers something few luxury watches can: the opportunity to make it truly personal. A Signature Feature Unlike Any Other Every NORQAIN watch features the brand’s distinctive NORQAIN Plate, located on […]

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Hot List: June 12, 2026

Posted on June 12, 2026

Not looking to brave the trip into Inglewood to see Canada’s prog power trio? (RIP Neil 💔) Come with us as Scott and Freddy step into the Limelight and show you their top picks! Kick back, dine on honeydew, drink the milk of paradise, and enjoy this week’s hottest watches. 😎 NORQAIN FREEDOM 60 “ENJOY […]

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Hot List: June 5, 2026

Posted on June 5, 2026

We’re a week away from the World Cup kicking off in LA! ⚽ In a surprise roster move, our very own Freddy will be lacing up his boots for the tournament. Gotta say, we did not see that coming. While we count down to the world’s biggest sporting event, we’re warming up with great new […]

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Hot List: May 29, 2026

Posted on May 29, 2026

As Scott heads to Las Vegas for the big JCK tradeshow, leaving us all behind–we only have one thing to say: “The possibility of physical and mental collapse is now very real. No sympathy for the watches, keep that in mind. Subscribe to the Hot List, take the ride.” While there may be fear and loathing […]

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Hot List: May 22, 2026

Posted on May 22, 2026

Summer is so close we can smell it. And it smells almost as good as the list of watches Scott (aka, S. Meller) has cooked up this week. This Hot List is fresh off the grill and ready to party for a three-day weekend! Note: Feldmar is closed on Monday for Memorial Day. Have a safe holiday! CHRONOSWISS EVOLUTION SPACE […]

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Hot List: May 15, 2026

Posted on May 15, 2026

Fresh from Pemberly Pico-Robertson, Scott appears out of the mist, ready to confess his undying love for this week’s watches 💕 He’s also here to apologize for his shocking font choices the last two weeks. After all, aren’t we all fools for watches? We’ve swallowed our pride and present (without prejudice) this week’s Hot List! […]

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Hot List: May 8, 2026

Posted on May 8, 2026

Scott has been thinking about it all week, and maybe the Papyrus font isn’t as bad as we thought…. After all, if some of the most beautiful people on earth can also be incredibly funny, couldn’t the same be true for fonts? 🤔 Speaking of versatility, this week’s Hot List has got watches that can […]

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Hot List: May 1, 2026

Posted on May 1, 2026

Our banner design team was out this week. But lucky for you, graphic design is Scott’s other passion. He’s copy-pasted our best watches for this week’s Hot List (we swear the banner doesn’t say ‘Hot Ust’). NOMOS CLUB CAMPUS This is the blurb for the ✨NEW✨ NOMOS Club Campus! [please insert clever quip here about how […]

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Hot List: April 24, 2026

Posted on April 24, 2026

Why fear the inevitable robot takeover when you can embrace it? Scott has taken the latter approach and was recently spotted completing a half-marathon in record-breaking time! We told him there were some sweet new watches at the finish line and the human part of this half-man, half-machine hybrid just had to see them for himself. Take a […]

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Hot List: April 17, 2026

Posted on April 17, 2026

Our fearless leader was in Geneva this week checking out his favorite Ferris wheel, and apparently there was a watch show in town! 🎡 What are the chances?? It’s a whole big thing apparently! Scott decided to pop by and fill us in on what the fuss was all about. TUDOR BLACK BAY 54 It’s only […]

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