VIP/Account Cart (0)
    Now offering payment options through Affirm.
  • COVID-19 Update:   Welcome Back! Our Showroom is Open by Appointment Only! Curbside Services Continue to be Available - Click here to learn more

For Me, It’s About the Story . . .

A mechanical wrist watch is a funny item in today’s world. Almost everyone carries a smart phone from which the current time can be observed with ease. The precision by which the time is provided by these devices far exceeds the accuracy of most any wrist watch. So why do some of us have such an interest (some would say an obsession) with the mechanical marvels from Breitling, Heuer, OMEGA, Panerai, Rolex, Ulysse Nardin and more?

For me, like I suspect for most of you reading this, this interest in watches is multidimensional, and is much more than just an interest in the watches themselves. My collection includes models that are produced in the thousands, some that are limited editions and some that are quite rare. Of these I have acquired some new and others in the pre-owned markets. For each piece, my enjoyment extends to the story behind the watch: who made it, who I acquired it from, perhaps the occasion prompting the purchase and always, how it makes me feel when I see the watch on my wrist. Each watch has a story.

Bremont MBII ws
The iconic Bremont Martin-Baker II, aka “MBII”. This watch is the product of a collaboration between Bremont and the Martin-Baker company, a supplier of pilot ejection seats for fighter jet airplanes. There are two versions of the watch, the “MB” which is provided exclusively to fighter pilots whom have actually had to eject from their aircraft, and the “MB II” which is available to those of us that are not jet fighter aviators (which sadly is the group that I fall into … ) hence my example is an MBII. Amongst several features, the watch is built with extreme resistance to magnetic fields and to physical shock, allowing it to properly function in the demanding environment of a fighter aircraft.

I encourage you to explore the stories behind the brands and watches that garner your interest. It could be the circumstance of how a brand was started, or how a particular watch model came to be (or became famous), the mechanical complexity, the materials used, the real people behind the brand or notable people past & present that wear the watch.

Certainly with the long established brands, the stories may go back many years with fascinating histories about artistry, ground breaking manufacturing techniques or founders who long ago passed from this earth. However it is not all “ancient history” as there are also people in the here and now that have started new companies to make contemporary mechanical watches. One of my favorites in this regard is Bremont, founded by brothers Giles and Nick English. I’ve had the pleasure of meeting these guys. Their reverence for the art of fine mechanical timepieces is peerless and two nicer guys you would be hard-pressed to meet. Even if other watch brands may appeal to you, check out Giles’ and Nick’s story, it’s a good one (hint: love for country, fast cars and old planes are all part of the equation!). Two modern guys running a modern company making mechanical wrist watches. Pretty cool. And there are many such stories to be discovered. Regardless of the brand, exploring in this fashion will result in a watch well purchased.

Bremont SUPERMARINE Waterman ws
The Limited Edition Bremont SUPERMARINE “WATERMAN”. This diving/water sports watch was produced in a run of 300 pieces and was launched with free-diver Mark Healy (a Bremont Ambassador). This exquisite piece can survive water depths of up to 500 meters, is Chronometer rated, and includes the very useful complications of a sweep second hand, date, and second time zone (aka a “GMT hand”).

A collector that I know of, when asked about his favorite watch, answers “the one I don’t own yet.” While I see his point and somewhat agree (after all, the hunt is part of the fun), I have also learned that a watch well purchased will also qualify as a favorite, as each time I put it on my wrist I remember the story behind it, and smile.

About The Author: Peter Tanke


Peter Tanke has spent over forty years in the media & entertainment and related technology fields as an executive and business owner, serving in engineering and operations roles working in broadcasting, media production & post-production, event management, and software development. Originally from the eastern US, he has lived and worked in the US and in Europe, and presently resides with his wife in Southern California. Peter’s interest in timepieces started at an early age after receiving his first watch as a gift from his parents, progressing into quartz chronographs as a young adult, and for the past twenty-five years nurturing a fascination with modern and vintage mechanical timepieces. In addition to his interest in watches, Peter is an avid “car guy,” and also enjoys jazz music, hiking and alpine skiing.

Read more from Peter Tanke

Leave a Reply

Didn't find what you were shopping for?

Schedule a one-on-one virtual appointment
to browse our showroom!

The interior of a watch store Schedule a Virtual Appointment!