60 Years of Grand Seiko
In the 1950s, a group of watchmakers got together with the aim of creating the very best watch, the “king” of the industry. In December 1960, that goal became a reality when the first edition was born and appropriately named Grand Seiko. It’s been 60 years (which in Japan is known as a time of renewed energy and re-birth) since that defining moment and the brand is celebrating in a big way. Grand Seiko has announced four new models, each featuring dials in the brand’s signature blue color.
Automatic Watches
Heritage Collection Hi-Beat 36000 Limited Edition – SBGH281
This men’s watch is unmistakably Grand Seiko, paying tribute to the 44GS model, a design that was the first to truly represent Grand Seiko’s inimitable Japanese style. The gold Grand Seiko symbol and red seconds hand symbolize a sunrise, a new beginning.
Available in February 2020
Limited edition of 1,500
Features: 55 hours of power reserve, accuracy of +5 to -3 seconds a day, 40mm stainless steel case and stainless steel bracelet with three-fold clasp and push-button release, see-through case back.
Elegance Collection Women’s Automatic Limited Edition – STGK015
Another watch that is distinctly Grand Seiko. Powered by Caliber 9S27, a movement unique to the brand’s women’s collection, this timepiece features diamonds, indisputably appropriate for the brand’s “diamond” anniversary.
Available in February 2020
Limited edition of 300
Features: 50 hours of power reserve, accuracy of +8 to -3 seconds a day, 27.8mm stainless steel case with 56 diamonds (.48 carat) and stainless steel bracelet with three-fold clasp and push-button release, see-through case back.
Quartz Watches
Heritage Collection Quartz Limited Edition – SBGP007
The next addition to Grand Seiko’s lineup presents the Caliber 9F85, a new movement that maintains its accuracy when the time zone is changed. The dial has a unique 2020 pattern, marking this transformative year.
Available in March 2020
Limited edition of 2,500
Features: Accuracy of +/- 5 seconds a year, 40mm stainless steel case and stainless steel bracelet with three-fold clasp and push-button release, screw case back with 18K yellow gold plate.
Sport Collection Quartz Limited Edition – SBGP015
Also powered by the Caliber 9F85, this sports timepiece features a ceramic bezel that is almost completely resistant to scratches. LumiBrite markers, hour and minute hands make it extremely legible, even in low-light circumstances.
Available in April 2020
Limited edition of 2,000
Features: Accuracy of +/- 10 seconds a year, 40mm stainless steel case and stainless steel bracelet with three-fold clasp and push-button release, screw case back.
Which new Grand Seiko timepiece is your favorite?
About The Author: Scott Meller
Born and raised in Los Angeles, Scott joined Feldmar Watch Company, Inc. under the tutelage of his father, Sol. As a fourth generation family member, Scott’s forward-thinking business acumen has placed Feldmar on the cutting edge of the luxury timepiece market. Scott’s favorite part about working at Feldmar is being a part of his family’s multi-generational business and having worked alongside his father. His accomplishments are many, including the expansion and remodel of the Feldmar flagship store, as well as a second location inside The Beverly Hilton.
Since attending Santa Monica College, Scott has become an expert in the technical aspects of the timepieces sold at Feldmar. Each year, he travels to Switzerland—the watchmaking capital of the world—to attend the Baselword Watch & Jewelry Fair and build upon his extensive knowledge of this quickly-evolving industry.
Scott is very proud of the way Feldmar customers are put first: “We regularly go out of our way to meet the needs of our clients. A client once purchased a rather significant watch as a birthday gift for his brother who lived in New York. Our client asked how we were going to deliver the gift and we responded with the typical answer, we would ship it by FedEx. After we answered his question, we could tell that he wanted a more personalized experience for the delivery and offered to have it hand-delivered by one of our associates. He lit up at the thought, and so off went one of our associates to New York City for the day to hand-deliver the gift.”
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