Ahead of Our Time Blog

Due to certain sports leagues and carmakers demanding compensation for use of imagery, we’ve decided to illustrate our interest in a certain football matchup more abstractly 🐏 We’ll just pass the savings on to you! Before you settle into watching what will be a great weekend of games, check out these red hot new watches from […]

When Scott heard that Hamnet has been cleaning up at award shows this year, he got a crazy idea. Too early to say if it’ll pay off, but we’re excited to see the results of his latest caper. While we wait for the results, we’re bringing you the best of what’s new at Feldmar and what’s coming soon. From […]

Did you know that shopping for watches burns 1,000 calories an hour? That’s almost as much as running a half marathon! A group of researchers even concluded that a gray sweatsuit is the optimal outfit, which Scott sported during his recent visit to NYC 🚁 While none of this is technically “true”, what is actually […]

To quote General Corman from that timeless holiday classic Apocalypse Now, “Every man has his breaking point.” Yes, with less than a week left before Christmas, many of us are nearing madness what with the crowds, traffic, and family demands. If you’re quietly suffering and asking yourself why we all put ourselves through this every year, […]

Want to know what great watches we’ve just gotten in? Owl be sure to tell you. And doesn’t this owl guy remind you of someone in particular? Things at the store are beginning to heat up with the holidays approaching, so hopefully you can check out these hot new watches before they wind up on […]