
Hot List: September 29, 2023
The Dodgers aren’t the only ones raking as we get close to October! The newest watches at Feldmar might “leaf” you breathless. From a brand new Hamilton to an unmissable Zenith, this Hot List has got us “falling” in love! 🍂 Check it out! ZENITH DEFY 21 CHROMA II – WHITE CERAMIC Skittles ain’t got […]

Hot List: September 22, 2023
This week, we’re swinging for the fences! From a heavy-hitting Laureato, to a field-playing Longines, to a Seiko 5 that really legs it out, this Hot List is a triple threat! Step into the box and get ready to swing some lumber! ⚾ SEIKO 5 SPORTS – BRUCE LEE Fifty years ago, the world said […]

Hot List: August 25, 2023
Listen up, class! With fall approaching, it’s time to hit the books 📓 Whether you’re a bookworm or class clown, Feldmar’s got something for your wrist 🐛 Join us as we learn what makes this week’s list so dang hot! RESSENCE TYPE 8 C This one ROCS! Like other pieces from the brand, the “Ressence […]

Understated Class: Six of the Best Affordable Dress Watches Under $3k
There are many things that make a watch a dress watch—elegance, simplicity, a design that pairs well with suits and other formal attire. One thing that doesn’t necessarily make a dress watch? An expensive pricetag. Here are the six best affordable dress watches priced under $3,000. Carl F. Bucherer Manero Autodate Known most famously to […]

Hot List: June 23, 2023
🎶 Summer, summer, summertiiime… Time to sit back and unwind! 🎶 We’re celebrating some of the longest days of the year with some of the hottest watches of the week! Walk, run, or ride your tricycle over to Feldmar in-store or online to check them out! GIRARD-PERREGAUX LAUREATO COPPER Since 1975, the Laureato has been […]

Hot List: June 9, 2023
Cannonball!!! 🌊 We’re diving into the deep end with the hottest watches of the week. From a dive-ready Tudor to the newest launch from Breguet, Feldmar’s got your wrist covered for summer. Don’t forget the sunscreen! 🌞 ULYSSE NARDIN MARINE TORPILLEUR TOURBILLON Ulysse Nardin spared no detail when they made the Torpilleur! From the French […]

Hot List: June 2, 2023
We’re a-may-zed it’s already June! Where does the time go? Whether you’re gearing up for summer or marching across the stage to collect a diploma, the Feldmar Hot List is your place for watches with pomp, no matter the circumstance! 🎶 OMEGA SEAMASTER DIVER 300M There’s plenty of green to go around! One of the […]

Hot List: May 19, 2023
Howdy, cowpokes! 🐮 This week, the Feldmar posse is bringing you the most rootin’, tootin timepieces this side of the Truckee. From bold Breitlings to hard-ridin’ Hamiltons, this Hot List will have you ready to sling some serious style! 🤠 GIRARD-PERREGAUX LAUREATO CHRONOGRAPH “PANDA” We’re going to keep singing the praises of the GP Laureato […]

Hot List: May 12, 2023
These watches SHRED! We’re dropping in on your inbox for a quick sesh with the raddest pieces of the week. From a steezy Seiko to a gnarly GP, ollie‘ve it to you to decide which one is the sickest! ZENITH DEFY SKYLINE SKELETON Drawing inspiration from modern cityscapes where structures and light are bound in a constantly […]

Hot List: May 5, 2023
Spring has sprung! Speaking of sprung springs… have you got a watch in need of a little maintenance? Feldmar’s service department is here for you! From simple adjustments to full service treatments, our techs can handle it! And during your visit, why not browse our hottest new watches? Check ’em out! ZENITH DEFY SKYLINE BLACK […]

Hot List: April 21, 2023
BLANCPAIN FIFTY FATHOMS BATHYSCAPHE CHRONOGRAPH FLYBACK This week, the Bathyscaphe is back in rose gold! Pound for pound, this chronograph from Blancpain might be as close as it gets to “perfect” in the world of watchmaking! ZODIAC SUPER SEA WOLF COMPRESSION SKELETON You want color? The Super Sea Wolf’s got color! 🌈 Not only that, […]

Watch Movements: “The Other Guys”
From the very beginning, pocket watches, followed by wristwatches, were powered by mechanical movements. This meant they had to be periodically wound by the wearer in order to keep on ticking. Even today, most of the watches we encounter at Feldmar use mechanical movements, but in the time since personal timepieces first appeared, horological innovations […]

Our 6 Top (‘O the Morning!) Green Watches for St. Patrick’s Day 2023
Top o’ the morning! St. Patrick’s Day is approaching and that means cheer, beer, and lots and lots of green. Naturally, we’ve rounded up some festive green watches for the occasion. Be sure to pair one with your green ensemble this St. Patrick’s Day – or you might get pinched! OMEGA SEAMASTER DIVER 300M CO-AXIAL […]

Feldmar Staff Picks: Fall Colors Edition
What do you call a self-winding watch in the fall? An “autumn”atic! Puns aside, the Feldmar fam got together to select our favorite timepieces for Fall 2022. From pumpkin spice hues to crisp, crunchy bezel clicks, this list is “fall” you need! Edgar’s Pick: ZENITH DEFY MIDNIGHT SUNSET Once Daylight Savings Time ends on November […]

Watch Modding FAQ: Working With the New Seiko 5 Sports GMT
Seiko recently launched a new automatic GMT watch and the question on everyone’s mind is – “What new mods can I make with these watches?” Read on to find out! Is it possible to change the movement? How “moddable” is it? The big question among modders has been the versatility of the new 4R34 movement […]

Seiko Case Shapes
Love Seiko? Check out the all-new limited edition SLA066 and SLA065! The Seiko dynasty began in 1881 with a small shop in central Tokyo repairing and selling timepieces. In the more than 140 years since then, the designers and engineers at Seiko have become justly celebrated for their technical innovation. That extends to every aspect […]

The Seiko SLA037: A Brief Review
Love Seiko? Check out the all-new limited edition SLA066 and SLA065! In July 2020, the watch world was treated to a special announcement from Seiko – the anniversary reissue of not one, not two, but three (!) iconic pieces from the Japanese watch brand’s historic catalog of dive watches. Of these, the most requested here […]

Watch Mods: Replacing a Seiko Dial and Hands
Welcome to the second edition of our recurring series on watch mods! One thing that surprises people new to watch modding is just how many components in a single watch can be swapped out and exchanged for something different! Today, we’ll show you how to change two of the most visible components – the dial […]

10 of the Most Historically Important Watches
There have been beloved watches throughout history, watches justly celebrated for design and technological innovation. However, very few timepieces reach a level so iconic that they achieve horological immortality and change the face of watchmaking. Here are ten historically important watches that have stood the test of time. Zenith el Primero The Zenith el Primero, […]

Watch Mods: Replacing a Seiko Bezel Insert
When it comes to modding watches, Seiko mods are by far the most popular. One question we hear a lot is how do I change the bezel insert? With a few tools and some patience, it is possible to change the bezel insert in a matter of minutes. You’ll need a replacement bezel and a […]

Watch Mods 101: Build Your Dream Watch
For a long time, we here at Feldmar Watch Company have admired the work of some extremely talented modders. A few are even regulars in our store and we always love seeing their latest creations and chatting with them about their inspiration, techniques, and handy tips. But for every watch enthusiast familiar with modding, there […]

Basking in the Glow: Luminescent Watches
Captivating and intriguing, luminescence is arguably one of the “coolest” features a watch can possess. Believe it or not, watches with dials that can be seen in the dark have been around for a while and they used to be made with radioactive (yep, radioactive!) radium. Luckily, they have come a long way since the […]

Collector’s Spotlight: Xavier and Sam
Our latest Collector’s Spotlight features Xavier (@knights.watch on IG) and Sam (@samandherwatchbox on IG), a couple who share everything, including their love for watch collecting. I thought it would be fun to have you guys on and talk about how you met, how you got into watches. So how did you guys meet? Sam: We met […]

Collector’s Spotlight: Matt McD
An unknowing, unwitting Seiko collector — that’s exactly what our customer Matt (better known as @mattmcd_gmt on Instagram) is. We sat down with Matt to get to know him and learn about the timepieces in his impressive collection. Read on! Hey Matt! Let’s start with a brief introduction to who you are and what you […]