Category: Brand Spotlight

One of the premiere brands available at Feldmar, IWC is known for its high degree of technical sophistication, innovation, and modern materials and watchmaking techniues. Whether you’re just starting your timepiece journey or are a seasoned enthusiast with a collection of luxury watches, you’re sure to find something to love about IWC. From the brand’s […]

When a teenage Abraham-Louis Breguet left his home for a watchmaking apprenticeship in Versailles and Paris, then opened his first workshop in 1775, few could have guessed that he would one day be heralded as the most influential watchmaker the world has ever known. And yet, the list of inventions credited to him and Breguet, […]

For nearly two centuries, Longines has innovated and moved watchmaking forward. Since it’s founding by Auguste Agassiz in Switzerland in 1832, the company has remained dedicated to revolutionizing the watch business and is a long-time pioneer in the Swiss horological tradition. The commitment shows. Today, Longines sells more luxury watches than any other brand except […]

There are so many watches available on the market, making research overwhelming at times. However, if you’re looking for a staple piece for your watch collection, Alpina is definitely an ideal choice. Seen as a pioneer that produces high-quality mechanical watches donning a signature font style, plenty of enthusiasts revel in the classic design and […]

Love Seiko? Check out the all-new limited edition SLA066 and SLA065! The Seiko dynasty began in 1881 with a small shop in central Tokyo repairing and selling timepieces. In the more than 140 years since then, the designers and engineers at Seiko have become justly celebrated for their technical innovation. That extends to every aspect […]

There’s a sweet spot where the worlds of science, sport, and technology intersect, and that’s where Breitling, our Brand of the Month,  has made its home since 1884. In order to meet their own exacting standards, Breitling manufactures its own movements in-house, and the quality of every watch is confirmed by its status as a […]

Out of all the top watch brands in our store, TAG Heuer holds a special place in our hearts. Going back decades, Feldmar and TAG have collaborated with Feldmar serving at times as a service center, preferred dealer, and sometimes both! Besides their unique designs, they offer incredible innovations and world-class craftsmanship. We love introducing […]

On Tuesday, August 30, American watch fans awoke to a surprise announcement from Tudor – the 39mm Pelagos. 24 hours later, over 100 watch fans gathered at Feldmar to see Tudor’s storied lineup of watches, socialize, and swap stories. With a soundtrack provided by DJ Hauskaat and a special whiskey tasting experience hosted by Laws […]

From their beginning as a horse saddle and harness workshop, to their current exalted position as a French fashion empire, Hermés exemplifies classic, luxury watchmaking. Not only are the timepieces technologically innovative and exquisitely designed, but since 2006, Hermés has been the only watch brand to craft their own leather watch straps. We at Feldmar […]

The Ressence brand name is a combination of two auspicious words, “renaissance” and “essence”. True to their name, Ressence watches are the result of the combination of two countries important to the world of watchmaking—Belgium and Switzerland. It’s no exaggeration to say Ressence watches are in a league of their own and the story behind […]

Horology—the science and art of making clocks and watches—is filled with inventors, innovators, and visionaries, but one name stands out above all the rest. When a teenaged Abraham-Louis Breguet left his home in Neuchâtel, France, in 1747 for a watchmaking apprenticeship in Versailles and Paris, he walked into the pages of history as the horological […]

Founded in 1921 in Florence, Italy, Gucci continues to redefine luxury while celebrating Italian craftsmanship and innovation. Feldmar has been a proud partner with Gucci for many years, and we are excited to introduce the Gucci 2024 High Watchmaking collections. Gucci recently presented these exquisite timepieces in the Castle Château Le Reposoir, located in Geneva, […]

We’re proud to welcome our newest brand to the Feldmar showroom, NORQAIN! A newcomer on the Swiss watch scene, NORQAIN has been producing exceptional timepieces since 2018. With a name as unique as its designs, it stands for “New, Open-minded, Rebellious, Quality-time, Adventure, Independent, Niche” – a perfect summary of the brand’s style. And with industry legend Jean-Claude Biver serving as advisor […]

Grand Seiko’s watch dial designs are celebrated for their exceptional craftsmanship, elegance, and deep connection to nature and Japanese culture. Every detail is meticulously thought out to convey beauty, precision, and a sense of harmony with the natural world. Texture Many Grand Seiko dials are inspired by nature, with textures that evoke landscapes, seasons, and […]

At Feldmar, we’re proud to once again be an authorized retailer of Grand Seiko. Widely regarded for their exceptional craftsmanship, Grand Seiko watches combines traditional Japanese artistry with advanced horological technology. The brand’s commitment to creating high-quality timepieces is evident in every step of their watchmaking process. Below are some of the key elements… METICULOUS ATTENTION […]

At Feldmar, we’re proud to once again be an authorized retailer of Grand Seiko. Unique among watch manufacturers, Grand Seiko draws deep inspiration from the patterns and rhythms of nature. From ocean waves, to soft snowfall, to bamboo and changing leaves, the brand’s studios craft dials that honor the natural beauty all around us. THE GRAND […]

Bulgari is a brand often associated with high jewelry, glitz, and glamour. From the Bvlgari Bvlgari to the Octo range to the Serpenti, the watchmaker is usually known for their high-polished and flashy timepieces. What most collectors fail to consider when looking at Bulgari’s collection is that aside from the oftentimes oversized and loud Octos, […]

More than almost any other brand, Seiko has a reputation for collaborating with some pretty unexpected brands. Always exciting and creative, these partnership watches blend Seiko’s unmatched watchmaking heritage with contemporary popular culture. These design-driven collabs consistently find fresh ways to appeal to both collectors and new audiences, with bold colors, symbolic details, and playful […]

Feldmar Watch Company is excited to welcome a new, exciting brand to our showroom. Rooted in 287 years of unparalleled heritage, Favre Leuba is reviving its legacy through timepieces that merge timeless artistry with the aspirations of a new era. Honoring its past while embracing the future, Favre Leuba is crafting watches that symbolize innovation, […]