Hot List: October 17, 2025
Why don’t skeletons like Halloween candy? They don’t have the stomach for it! We’ve got other Halloween dad jokes, but we’ll spare you. Instead let’s focus on some killer watches. LONGINES ULTRA-CHRON CLASSIC The Shining. That’s a classic. After I first saw that one, I had to sleep in my parents bedroom until I was […]
Hot List: September 5, 2025
If you’re a watch fan, you know that one of the biggest trade shows of the year is going on right now: Geneva Watch Days. Located in an abandoned missile silo on the outskirts of town and wedged halfway between the cheese dispensary and the army knife factory, GWD showcases some of our favorite brands. […]
Hot List: August 1, 2025
Scott’s gone to the dogs! 🐶 This week, he helped sniff out a trove of treasures, ranging from new pieces from Omega, Oris, and more. Wanna get your paws on one of these pieces? Collar one before they scamper off! 🐾 OMEGA SEAMASTER DIVER 300M No-date dial? ✅ Mesh bracelet? ✅ Orange accents? ✅ The […]
Hot List: July 4, 2025
Whoa! 🎆 Did you see that one?? It looked just like Scott! While you’re getting ready for the big firework shows tonight, check out this week’s Hot List which is explosive in its own way. For the first time, we’ve got a brand new Ressence as well as the newest members of Longines’ Spirit family. […]
Hot List: June 27, 2025
They grow up so fast! One moment, it’s a ragtag bunch of guys chucking tea into the harbor, and the next it’s a 249 year old superpower 🗽 Where does the time go? If the years seem to be flying by, slow down with this week’s red-white-and-blue Hot List (which always arrives right on time!). […]
Hot List: June 20, 2025
When Scott said he wanted to “conduct” a “training” exercise this week to help “engineer” new approaches to marketing, we all nodded excitedly 🚂 It turns out he meant something much different 😬 But since we’ve already portrayed him as a friendly train conductor, we’re plowing ahead with this week’s Hot List! Of the new […]
Hot List: June 13, 2025
Tally-ho, lads! This week, Scott took to the mountains leaving the inmates to run the asylum 🤪 Fortunately, things (mostly) stayed on track even with the bossman out and about on Yosemite’s trails 🥾 And speaking of elevation gain, we took in some seriously elevated pieces this week including new releases from Breitling, Blancpain, and […]
Hot List: May 30, 2025
“Yarmus… Freddy Yarmus.” Our very own Freddy just got back from two weeks in Italy and while he says he was there on “vacation”, we know he’s really an international man of mystery 🕵 Plus, with the speculation around casting the new James Bond, is he slated to be the next double-O? While we await […]
Best Watches for Mothers Day 2025
A mother’s love is timeless, eternal. She’s been there with you through every second, every moment, through good times and bad. This Mothers Day, celebrate her with a watch as elegant and precious as she is. Whether your mom is in love with diamonds or takes a more understated approach, we’ve rounded up our Top […]
Building the Perfect Collection: GMT Watches
GMT watches—timepieces that allow the wearer to track multiple time zones simultaneously—are popular with collectors for a variety of reasons. From their historical connection with aviation heritage, to their practical functionality, to the iconic design of many of the most famous models, GMT watches have a wealth of features that make them perfect for true […]
Hot List: March 7, 2025
What a night! Scott managed to bring home some serious hardware from the Dolby Theater last weekend which is kinda crazy because we’re pretty sure he wasn’t actually nominated for anything 🤔 Regardless, here are our nominees for best watches to arrive at Feldmar this week…. ZENITH DEFY SKYLINE SKELETON WHITE CERAMIC There aren’t many […]
Hot List: February 28, 2025
Eat, drink, and be Mardi! We’re coming up on Fat Tuesday, and Scott is in full celebration mode. As head of Krewe of Feldmar, he’s ready to let the good times roll with hot watches from Grand Seiko, Omega, and more. Which one’s got your “float”? 💜💛💚 GRAND SEIKO HERITAGE SBGH295 Is this, dare we […]
Building the Perfect Collection: Diver Watches
Diver watches are rooted in the history of exploration. Originally developed for military and professional use, they represent the golden age of tool watches, featuring robust design, craftsmanship, and engineering innovations such as advancements in water resistance, lume technology, and material science. Collecting diver watches connects you to a vibrant community of enthusiasts who share […]
Hot List: February 7, 2025
Awards season is here in LA, and we were as surprised as anybody to see Scott take the stage and snag a trophy! 🏆 Security wasn’t too happy with his little stunt, but we think his Bavarian yodeling single truly was the Song of the Year. If you’re looking to pick up your own trophy, […]
Hot List: January 3, 2025
Happy New Year from all of us at Feldmar! (Can you believe that we’re now a quarter way through the 21st century? 😮) We hope you’ve had a relaxing and fulfilling holiday season. Now we’re hoping to kick off the new year right with some great watch picks as well as some of our own […]
Hot List: December 20, 2024
Scott’s got a new ride! 🛷 We were surprised this week to see Feldmar’s fearless leader show up at the store on a brand-new 2024 model year sled. Plus, he was in full elf regalia which made things extra awesome. These things are built for speed so there’s not much trunk space, but he had […]
The Feldmar Watch Gift Guide: Winter 2024
The official Feldmar Gift Guide is here!🎁 For winter 2024, we’ve made our list of the top timepieces in the store that make great gifts for you and yours. Whether for a budding collector, or a seasoned veteran, we’ve picked the best of the best to curate the perfect collection. Which one catches your eye? […]
Hot List: December 6, 2024
When all the other retailers you follow send dull and tiresome holiday missives, we at Feldmar give you… Hoobastank, the nü metal band from 20 years ago that reshaped the way we listen to music 🤘 On the Mt. Rushmore of American musicians, we can safely put this quartet from Agoura Hills up there with […]
Hot List: November 22, 2024
Titanium has been having a moment in the world of watchmaking — so much so that we’re featuring a half dozen or so on our hotlist this week. We also couldn’t help but think back to the insipid, faux-inspiration song from 2011 that was a harbinger of death for decent music that year and beyond. […]
Event Recap: Longines Celebrates Watchmaking At Feldmar
On November 7, 2024 Longines recently an evening of elegance and history to Feldmar Watch Company, celebrating the brand’s history and art of watchmaking. Guests enjoyed a whiskey tasting from Milk & Honey, Israel’s only kosher distillery, making some highly compelling products. Meanwhile Coco’s Leather of Beverly Hills provided custom embossing for attendees on watch […]
Hot List: November 8, 2024
It’s another edition of the Feldmar Hot List! With several heavy hitters arriving in the store this week, it was tough to pick the best ones, but we managed! 🎯 This week’s list features stunners from Omega, Longines, IWC, and more. Which one’s your favorite? OMEGA SPEEDMASTER “BLUE SIDE OF THE MOON” Bringing together blue […]
Hot List: October 25, 2024
Gather round, friends, and hear the spooky tale of the Headless Hot List! 🎃 Actually, it’s not that scary. But with legendary pieces from Blancpain, Ressence, Breitling, and more, there’s plenty to explore. Try not to lose your head over these watches! BLANCPAIN VILLERET QUANTIÉME COMPLET They’re here! Blancpain’s Villeret collection got a big update […]
Hot List: October 11, 2024
This week, we wrapped up Fat Watch Week! Our own take on Fat Bear Week, fans foraged for the watch that best combines looks, wearability, size, and adaptability 🐻 Winning the inaugural FWW was the Zenith Defy Skyline Chronograph! To celebrate, we’re rooting out some tasty watches for this week’s Hot List. Don’t sleep on […]
Hot List: September 27, 2024
After careful research, we’ve concluded there’s only one thing hotter than the Feldmar Hot List: Moo Deng the baby hippopotamus. Just when you thought the hype around the internet’s favorite pygmy hippo had peaked, we’re enlisting Moo Deng’s help to run through this week’s hottest watches! PARMIGIANI FLEURIER TONDA PF GMT RATTRAPANTE Now you see […]





